Measuring dynamic effects of display advertising in the absence of user tracking information

Joel Barajas, Jaimie Kwon, Ram Akella, Aaron Flores 0001, Marius Holtan, Victor Andrei. Measuring dynamic effects of display advertising in the absence of user tracking information. In Proceedings of the Sixth International Workshop on Data Mining for Online Advertising and Internet Economy, AdKDD '12, Beijing, China, August 12-16, 2012. ACM, 2012. [doi]

References

No references recorded for this publication.

Cited by

No citations of this publication recorded.