RFL-based customer segmentation using K-means algorithm

Atena Boubehreje, Neda Abdolvand, Omid Sojodishijani. RFL-based customer segmentation using K-means algorithm. In International Conference on Electronic Business, ICEB 2022, Bangkok, Thailand, October 13-17, 2022. pages 39, Association for Information Systems, 2022. [doi]

Abstract

Abstract is missing.