Alex Burnap, John R. Hauser, Artem Timoshenko. Product Aesthetic Design: A Machine Learning Augmentation. Marketing Science, 42(6):1029-1056, November 2023. [doi]
@article{BurnapHT23,
title = {Product Aesthetic Design: A Machine Learning Augmentation},
author = {Alex Burnap and John R. Hauser and Artem Timoshenko},
year = {2023},
month = {November},
doi = {10.1287/mksc.2022.1429},
url = {https://doi.org/10.1287/mksc.2022.1429},
researchr = {https://researchr.org/publication/BurnapHT23},
cites = {0},
citedby = {0},
journal = {Marketing Science},
volume = {42},
number = {6},
pages = {1029-1056},
}