Tsen-Yao Chang. Co-creative Value for Cultural and Creative Economic Growth - Designing a Cultural Merchandise and Constructing a Marketing Model. In Pei-Luen Patrick Rau, editor, Cross-Cultural Design - 6th International Conference, CCD 2014, Held as Part of HCI International 2014, Heraklion, Crete, Greece, June 22-27, 2014. Proceedings. Volume 8528 of Lecture Notes in Computer Science, pages 427-436, Springer, 2014. [doi]
@inproceedings{Chang14a-0,
title = {Co-creative Value for Cultural and Creative Economic Growth - Designing a Cultural Merchandise and Constructing a Marketing Model},
author = {Tsen-Yao Chang},
year = {2014},
doi = {10.1007/978-3-319-07308-8_41},
url = {http://dx.doi.org/10.1007/978-3-319-07308-8_41},
researchr = {https://researchr.org/publication/Chang14a-0},
cites = {0},
citedby = {0},
pages = {427-436},
booktitle = {Cross-Cultural Design - 6th International Conference, CCD 2014, Held as Part of HCI International 2014, Heraklion, Crete, Greece, June 22-27, 2014. Proceedings},
editor = {Pei-Luen Patrick Rau},
volume = {8528},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {978-3-319-07307-1},
}