Predicting intention to purchase on group buying website in Taiwan: Virtual community, critical mass, and risk

Shu-Yun Cheng, Ming-Tien Tsai, Nai-Chang Cheng, Kun-Shiang Chen. Predicting intention to purchase on group buying website in Taiwan: Virtual community, critical mass, and risk. Online Information Review, 36(5):698-712, 2012. [doi]

@article{ChengTCC12,
  title = {Predicting intention to purchase on group buying website in Taiwan: Virtual community, critical mass, and risk},
  author = {Shu-Yun Cheng and Ming-Tien Tsai and Nai-Chang Cheng and Kun-Shiang Chen},
  year = {2012},
  doi = {10.1108/14684521211275984},
  url = {http://dx.doi.org/10.1108/14684521211275984},
  researchr = {https://researchr.org/publication/ChengTCC12},
  cites = {0},
  citedby = {0},
  journal = {Online Information Review},
  volume = {36},
  number = {5},
  pages = {698-712},
}