Adoption and Performance of Mobile Sales Channel for e-Retailers: Fit with M-Retail Characteristics and Dependency on e-Retailing

Yen-Chun Chou, Benjamin B. M. Shao. Adoption and Performance of Mobile Sales Channel for e-Retailers: Fit with M-Retail Characteristics and Dependency on e-Retailing. Information Systems Frontiers, 23(3):681-694, 2021. [doi]

Abstract

Abstract is missing.