The missing link in the promotion of customer engagement: the roles of brand fan page attractiveness and agility

Stephanie Hui-Wen Chuah, Eugene Cheng-Xi Aw, Ming-Lang Tseng. The missing link in the promotion of customer engagement: the roles of brand fan page attractiveness and agility. Internet Research, 31(2):587-612, 2021. [doi]

@article{ChuahAT21,
  title = {The missing link in the promotion of customer engagement: the roles of brand fan page attractiveness and agility},
  author = {Stephanie Hui-Wen Chuah and Eugene Cheng-Xi Aw and Ming-Lang Tseng},
  year = {2021},
  doi = {10.1108/INTR-01-2020-0025},
  url = {https://doi.org/10.1108/INTR-01-2020-0025},
  researchr = {https://researchr.org/publication/ChuahAT21},
  cites = {0},
  citedby = {0},
  journal = {Internet Research},
  volume = {31},
  number = {2},
  pages = {587-612},
}