The missing link in the promotion of customer engagement: the roles of brand fan page attractiveness and agility

Stephanie Hui-Wen Chuah, Eugene Cheng-Xi Aw, Ming-Lang Tseng. The missing link in the promotion of customer engagement: the roles of brand fan page attractiveness and agility. Internet Research, 31(2):587-612, 2021. [doi]

Abstract

Abstract is missing.