Empirical Study of the Motivations of E-WOM Spreading on Online feedback System in China

Jinhong Cui, Lingyun Wang, Haiqi Feng, Yue Teng. Empirical Study of the Motivations of E-WOM Spreading on Online feedback System in China. In Keng Siau, Qing Li, Xunhua Guo, editors, 18th Pacific Asia Conference on Information Systems, PACIS 2014, Chengdu, China, June 24-28, 2014. pages 251, 2014. [doi]

Abstract

Abstract is missing.