Alex Deng, Ya Xu, Ron Kohavi, Toby Walker. Improving the sensitivity of online controlled experiments by utilizing pre-experiment data. In Stefano Leonardi, Alessandro Panconesi, Paolo Ferragina, Aristides Gionis, editors, Sixth ACM International Conference on Web Search and Data Mining, WSDM 2013, Rome, Italy, February 4-8, 2013. pages 123-132, ACM, 2013. [doi]
@inproceedings{DengXKW13,
title = {Improving the sensitivity of online controlled experiments by utilizing pre-experiment data},
author = {Alex Deng and Ya Xu and Ron Kohavi and Toby Walker},
year = {2013},
doi = {10.1145/2433396.2433413},
url = {http://doi.acm.org/10.1145/2433396.2433413},
researchr = {https://researchr.org/publication/DengXKW13},
cites = {0},
citedby = {0},
pages = {123-132},
booktitle = {Sixth ACM International Conference on Web Search and Data Mining, WSDM 2013, Rome, Italy, February 4-8, 2013},
editor = {Stefano Leonardi and Alessandro Panconesi and Paolo Ferragina and Aristides Gionis},
publisher = {ACM},
isbn = {978-1-4503-1869-3},
}