Why Customer Service Frustrates Consumers: Using a Tiered Organizational Structure to Exploit Hassle Costs

Anthony J. Dukes, Yi Zhu. Why Customer Service Frustrates Consumers: Using a Tiered Organizational Structure to Exploit Hassle Costs. Marketing Science, 38(3):500-515, 2019. [doi]

Authors

Anthony J. Dukes

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Yi Zhu

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