Customer Hierarchy of Needs: Customer Centric Approach to Agile Product Development

Paige Dysert, Sasanka Prabhala. Customer Hierarchy of Needs: Customer Centric Approach to Agile Product Development. In Marcelo M. Soares, Elizabeth Rosenzweig, Aaron Marcus, editors, Design, User Experience, and Usability: UX Research, Design, and Assessment - 11th International Conference, DUXU 2022, Held as Part of the 24th HCI International Conference, HCII 2022, Virtual Event, June 26 - July 1, 2022, Proceedings, Part I. Volume 13321 of Lecture Notes in Computer Science, pages 3-11, Springer, 2022. [doi]

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