Factors affecting omnichannel buying online and return in store: evidence from fast-fashion retail

Naila Fares, Jaime Lloret 0001, Vikas Kumar 0001, Guilherme F. Frederico. Factors affecting omnichannel buying online and return in store: evidence from fast-fashion retail. J. Enterprise Inf. Management, 36(4):952-978, 2023. [doi]

Abstract

Abstract is missing.