Top corporate brands and the global structure of country brand positioning: An AutoCM ANN approach

Guido Ferilli, Pier Luigi Sacco, Emanuele Teti, Massimo Buscema. Top corporate brands and the global structure of country brand positioning: An AutoCM ANN approach. Expert Syst. Appl., 66:62-75, 2016. [doi]

@article{FerilliSTB16,
  title = {Top corporate brands and the global structure of country brand positioning: An AutoCM ANN approach},
  author = {Guido Ferilli and Pier Luigi Sacco and Emanuele Teti and Massimo Buscema},
  year = {2016},
  doi = {10.1016/j.eswa.2016.08.054},
  url = {http://dx.doi.org/10.1016/j.eswa.2016.08.054},
  researchr = {https://researchr.org/publication/FerilliSTB16},
  cites = {0},
  citedby = {0},
  journal = {Expert Syst. Appl.},
  volume = {66},
  pages = {62-75},
}