Top corporate brands and the global structure of country brand positioning: An AutoCM ANN approach

Guido Ferilli, Pier Luigi Sacco, Emanuele Teti, Massimo Buscema. Top corporate brands and the global structure of country brand positioning: An AutoCM ANN approach. Expert Syst. Appl., 66:62-75, 2016. [doi]

Abstract

Abstract is missing.