7 P's of Gamification: A Strategic Design Tool for Ideation of Gamified Solutions

Hélder Ferreira, Catarina Roseira, Rui Patrício. 7 P's of Gamification: A Strategic Design Tool for Ideation of Gamified Solutions. In Iza Marfisi-Schottman, Francesco Bellotti, Ludovic Hamon, Roland Klemke, editors, Games and Learning Alliance - 9th International Conference, GALA 2020, Laval, France, December 9-10, 2020, Proceedings. Volume 12517 of Lecture Notes in Computer Science, pages 146-156, Springer, 2020. [doi]

@inproceedings{FerreiraRP20,
  title = {7 P's of Gamification: A Strategic Design Tool for Ideation of Gamified Solutions},
  author = {Hélder Ferreira and Catarina Roseira and Rui Patrício},
  year = {2020},
  doi = {10.1007/978-3-030-63464-3_14},
  url = {https://doi.org/10.1007/978-3-030-63464-3_14},
  researchr = {https://researchr.org/publication/FerreiraRP20},
  cites = {0},
  citedby = {0},
  pages = {146-156},
  booktitle = {Games and Learning Alliance - 9th International Conference, GALA 2020, Laval, France, December 9-10, 2020, Proceedings},
  editor = {Iza Marfisi-Schottman and Francesco Bellotti and Ludovic Hamon and Roland Klemke},
  volume = {12517},
  series = {Lecture Notes in Computer Science},
  publisher = {Springer},
  isbn = {978-3-030-63464-3},
}