Brian J. Galli, Mohamad Amin Kaviani, Paula Steisel Goldfarb, Ardeshir Shahmaei. Application of Conjoint Analysis in Improving the Value of New Product Development: A Hotel Case Study Analysis. IJSDS, 8(2):11-30, 2017. [doi]
@article{GalliKGS17,
title = {Application of Conjoint Analysis in Improving the Value of New Product Development: A Hotel Case Study Analysis},
author = {Brian J. Galli and Mohamad Amin Kaviani and Paula Steisel Goldfarb and Ardeshir Shahmaei},
year = {2017},
doi = {10.4018/IJSDS.2017040102},
url = {https://doi.org/10.4018/IJSDS.2017040102},
researchr = {https://researchr.org/publication/GalliKGS17},
cites = {0},
citedby = {0},
journal = {IJSDS},
volume = {8},
number = {2},
pages = {11-30},
}