Do Females Intend to Use Gamified Virtual Currency in E-Tailing?: An Empirical Study

Anoop George, Sebastian Joy Panattil, Manu Melwin Joy. Do Females Intend to Use Gamified Virtual Currency in E-Tailing?: An Empirical Study. IJESMA, 14(1):1-16, 2022. [doi]

Abstract

Abstract is missing.