A Prototype Theory for Content Strategy Education: Training Content Strategists Within the Academy

G. Getto. A Prototype Theory for Content Strategy Education: Training Content Strategists Within the Academy. In Tammy Rice-Bailey, Nadya Shalamova, Elizabeth L. Angeli, T. Kenny Fountain, editors, Proceedings of the 36th ACM International Conference on the Design of Communication, SIGDOC 2018, Milwaukee, WI, USA, August 03-05, 2018. ACM, 2018. [doi]

Abstract

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