Qican Gu, Qiqi Jiang, Hongwei Wang. How Do Consumers Behave in Social Commerce? An Investigation Through Clickstream Data. In Fiona Fui-Hoon Nah, Chuan-Hoo Tan, editors, HCI in Business, Government, and Organizations: eCommerce and Innovation - Third International Conference, HCIBGO 2016, Held as Part of HCI International 2016, Toronto, Canada, July 17-22, 2016, Proceedings, Part I. Volume 9751 of Lecture Notes in Computer Science, pages 189-197, Springer, 2016. [doi]
@inproceedings{GuJW16,
title = {How Do Consumers Behave in Social Commerce? An Investigation Through Clickstream Data},
author = {Qican Gu and Qiqi Jiang and Hongwei Wang},
year = {2016},
doi = {10.1007/978-3-319-39396-4_17},
url = {http://dx.doi.org/10.1007/978-3-319-39396-4_17},
researchr = {https://researchr.org/publication/GuJW16},
cites = {0},
citedby = {0},
pages = {189-197},
booktitle = {HCI in Business, Government, and Organizations: eCommerce and Innovation - Third International Conference, HCIBGO 2016, Held as Part of HCI International 2016, Toronto, Canada, July 17-22, 2016, Proceedings, Part I},
editor = {Fiona Fui-Hoon Nah and Chuan-Hoo Tan},
volume = {9751},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {978-3-319-39395-7},
}