Xiuli He, Anand Krishnamoorthy, Ashutosh Prasad, Suresh P. Sethi. Co-Op Advertising in Dynamic Retail Oligopolies. Decision Sciences, 43(1):73-106, 2012. [doi]
@article{HeKPS12,
title = {Co-Op Advertising in Dynamic Retail Oligopolies},
author = {Xiuli He and Anand Krishnamoorthy and Ashutosh Prasad and Suresh P. Sethi},
year = {2012},
doi = {10.1111/j.1540-5915.2011.00336.x},
url = {http://dx.doi.org/10.1111/j.1540-5915.2011.00336.x},
researchr = {https://researchr.org/publication/HeKPS12},
cites = {0},
citedby = {0},
journal = {Decision Sciences},
volume = {43},
number = {1},
pages = {73-106},
}