Silvia Heinz, Elisa D. Mekler. The influence of banner placement and navigation style on the recognition of advertisement banners. In Lone Malmborg, Thomas Pederson, editors, Nordic Conference on Human-Computer Interaction, NordiCHI '12, Copenhagen, Denmark, October 14-17, 2012. pages 803-804, ACM, 2012. [doi]
Abstract is missing.