Minyi Huang, Benjamin Yen. Retailer Acceptance of Consumer Led Group Buying from A Stakeholder Influence Strategy Perspective. In Pacific Asia Conference on Information Systems, PACIS 2010, Taipei, Taiwan, 9-12 July 2010. pages 157, AISeL, 2010. [doi]
@inproceedings{HuangY10-15,
title = {Retailer Acceptance of Consumer Led Group Buying from A Stakeholder Influence Strategy Perspective},
author = {Minyi Huang and Benjamin Yen},
year = {2010},
url = {http://aisel.aisnet.org/pacis2010/157},
researchr = {https://researchr.org/publication/HuangY10-15},
cites = {0},
citedby = {0},
pages = {157},
booktitle = {Pacific Asia Conference on Information Systems, PACIS 2010, Taipei, Taiwan, 9-12 July 2010},
publisher = {AISeL},
}