An Evaluation Model for the Influence of KOLs in Short Video Advertising Based on Uncertainty Theory

Meiling Jin, Yufu Ning, Fengming Liu, Fangyi Zhao, Yichang Gao, Dongmei Li. An Evaluation Model for the Influence of KOLs in Short Video Advertising Based on Uncertainty Theory. Symmetry, 15(8):1594, August 2023. [doi]

Authors

Meiling Jin

This author has not been identified. Look up 'Meiling Jin' in Google

Yufu Ning

This author has not been identified. Look up 'Yufu Ning' in Google

Fengming Liu

This author has not been identified. Look up 'Fengming Liu' in Google

Fangyi Zhao

This author has not been identified. Look up 'Fangyi Zhao' in Google

Yichang Gao

This author has not been identified. Look up 'Yichang Gao' in Google

Dongmei Li

This author has not been identified. Look up 'Dongmei Li' in Google