Meiling Jin, Yufu Ning, Fengming Liu, Fangyi Zhao, Yichang Gao, Dongmei Li. An Evaluation Model for the Influence of KOLs in Short Video Advertising Based on Uncertainty Theory. Symmetry, 15(8):1594, August 2023. [doi]
@article{JinNLZGL23,
title = {An Evaluation Model for the Influence of KOLs in Short Video Advertising Based on Uncertainty Theory},
author = {Meiling Jin and Yufu Ning and Fengming Liu and Fangyi Zhao and Yichang Gao and Dongmei Li},
year = {2023},
month = {August},
doi = {10.3390/sym15081594},
url = {https://doi.org/10.3390/sym15081594},
researchr = {https://researchr.org/publication/JinNLZGL23},
cites = {0},
citedby = {0},
journal = {Symmetry},
volume = {15},
number = {8},
pages = {1594},
}