Jari Juhani Jussila, Hannu Kärkkäinen, Maija Leino. Benefits of social media in business-to-business customer interface in innovation. In Artur Lugmayr, Heljä Franssila, Christian Safran, Imed Hammouda, editors, Proceedings of the 15th International Academic MindTrek Conference: Envisioning Future Media Environments, MindTrek 2011, Tampere, Finland, September 28-30, 2011. pages 167-174, ACM, 2011. [doi]
Abstract is missing.