Seok Kang, Sophia Dove, Hannah Ebright, Serenity Morales, Hyungjoon Kim. Does virtual reality affect behavioral intention? Testing engagement processes in a K-Pop video on YouTube. Computers in Human Behavior, 123:106875, 2021. [doi]
@article{KangDEMK21,
title = {Does virtual reality affect behavioral intention? Testing engagement processes in a K-Pop video on YouTube},
author = {Seok Kang and Sophia Dove and Hannah Ebright and Serenity Morales and Hyungjoon Kim},
year = {2021},
doi = {10.1016/j.chb.2021.106875},
url = {https://doi.org/10.1016/j.chb.2021.106875},
researchr = {https://researchr.org/publication/KangDEMK21},
cites = {0},
citedby = {0},
journal = {Computers in Human Behavior},
volume = {123},
pages = {106875},
}