The Design of Durable Goods

Oded Koenigsberg, Rajeev Kohli, Ricardo Montoya. The Design of Durable Goods. Marketing Science, 30(1):111-122, 2011. [doi]

Authors

Oded Koenigsberg

This author has not been identified. Look up 'Oded Koenigsberg' in Google

Rajeev Kohli

This author has not been identified. Look up 'Rajeev Kohli' in Google

Ricardo Montoya

This author has not been identified. Look up 'Ricardo Montoya' in Google