Profit Optimizing Churn Prediction for Long-Term Loyal Customers in Online Games

Eunjo Lee, Boram Kim, Sungwook Kang, Byung-Soo Kang, Yoonjae Jang, Huy Kang Kim. Profit Optimizing Churn Prediction for Long-Term Loyal Customers in Online Games. IEEE Trans. Comput. Intellig. and AI in Games, 12(1):41-53, 2020. [doi]

@article{LeeKKKJK20,
  title = {Profit Optimizing Churn Prediction for Long-Term Loyal Customers in Online Games},
  author = {Eunjo Lee and Boram Kim and Sungwook Kang and Byung-Soo Kang and Yoonjae Jang and Huy Kang Kim},
  year = {2020},
  doi = {10.1109/TG.2018.2871215},
  url = {https://doi.org/10.1109/TG.2018.2871215},
  researchr = {https://researchr.org/publication/LeeKKKJK20},
  cites = {0},
  citedby = {0},
  journal = {IEEE Trans. Comput. Intellig. and AI in Games},
  volume = {12},
  number = {1},
  pages = {41-53},
}