Profit Optimizing Churn Prediction for Long-Term Loyal Customers in Online Games

Eunjo Lee, Boram Kim, Sungwook Kang, Byung-Soo Kang, Yoonjae Jang, Huy Kang Kim. Profit Optimizing Churn Prediction for Long-Term Loyal Customers in Online Games. IEEE Trans. Comput. Intellig. and AI in Games, 12(1):41-53, 2020. [doi]