Dynamic Pricing Strategies for Yield Improvement with Smart Card Adoption in the Dutch Travel Industry

Ting Li, Eric van Heck, Peter Vervest. Dynamic Pricing Strategies for Yield Improvement with Smart Card Adoption in the Dutch Travel Industry. In Martin Hitz, Marianna Sigala, Jamie Murphy, editors, Information and Communication Technologies in Tourism, ENTER 2006, Proceedings of the International Conference in Lausanne, Switzerland, 2006. pages 234, Springer, 2006. [doi]

Abstract

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