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Dynamic Enhancement for Customer Experience by Incorporating Customer Experience Journey Map and Service Assembly Concept

Qi Ye Li, Ching-Hung Lee, Chun-Hsien Chen, Yu-Chi Lee, Fan Li. Dynamic Enhancement for Customer Experience by Incorporating Customer Experience Journey Map and Service Assembly Concept. In Chun-Hsien Chen, Amy J. C. Trappey, Margherita Peruzzini, Josip Stjepandic, Nel Wognum, editors, Transdisciplinary Engineering: A Paradigm Shift - Proceedings of the 24th ISPE Inc. International Conference on Transdisciplinary Engineering, TE 2017, Singapore, July 10-14, 2017. Volume 5 of Advances in Transdisciplinary Engineering, pages 860-867, IOS Press, 2017. [doi]

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