The Measurement of the Consumer Trust to O2O E-Commerce Based on Fuzzy Evaluation

Min Liang, Xu Yang, Haiying Ou. The Measurement of the Consumer Trust to O2O E-Commerce Based on Fuzzy Evaluation. In Seventh International Joint Conference on Computational Sciences and Optimization, CSO 2014, Beijing, China, July 4-6, 2014. pages 113-116, IEEE, 2014. [doi]

Abstract

Abstract is missing.