Return Policy Selection Analysis for Brands Considering MCN Click Farming and Customer Disappointment Aversion

Guihua Lin, Wenxuan Xu, Yuwei Li, Xide Zhu. Return Policy Selection Analysis for Brands Considering MCN Click Farming and Customer Disappointment Aversion. JTAER, 17(4):1543-1563, 2022. [doi]

Abstract

Abstract is missing.