The Future Ambiguity Effect: How Narrow Payoff Ranges Increase Future Payoff Appeal

Yuanyuan Liu, Timothy B. Heath, Ayse Öncüler. The Future Ambiguity Effect: How Narrow Payoff Ranges Increase Future Payoff Appeal. Management Science, 66(8):3754-3770, 2020. [doi]

References

No references recorded for this publication.

Cited by

No citations of this publication recorded.