On the Qualitative Research Approach and Application of the "VTIO" Model Based on Cultural Differences - A Case Study of Changan Ford Mazda Automobile Co., Ltd

Lei Liu, Lin Ma. On the Qualitative Research Approach and Application of the "VTIO" Model Based on Cultural Differences - A Case Study of Changan Ford Mazda Automobile Co., Ltd. In Pei-Luen Patrick Rau, editor, Cross-Cultural Design Applications in Mobile Interaction, Education, Health, Transport and Cultural Heritage - 7th International Conference, CCD 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings, Part II. Volume 9181 of Lecture Notes in Computer Science, pages 140-149, Springer, 2015. [doi]

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