The following publications are possibly variants of this publication:
- Coordination Contracts of Dual-Channel Supply Chain Considering Advertising CooperationXue-Mei Zhang, Ying-ying Li, Zhi Liu, Qian-wen Li. ijisscm, 14(1):55-89, 2021. [doi]
- Cooperative Advertising in Dual-Channel Supply Chain Under Asymmetric Demand InformationJianghua Wu, Yan Zong, Xin Liu. ijecommerce, 27(1):100-128, January 2023. [doi]
- Dual-Channel Supply Chain Pricing Decisions under Discounted Advertising ValueKe Yan, Shuai Liu, Min Zuo, Jiamin Zheng, Yadong Xu. systems, 10(3):76, 2022. [doi]