Fei Long, Kinshuk Jerath, Miklos Sarvary. Designing an Online Retail Marketplace: Leveraging Information from Sponsored Advertising. Marketing Science, 41(1):115-138, 2022. [doi]
@article{LongJS22,
title = {Designing an Online Retail Marketplace: Leveraging Information from Sponsored Advertising},
author = {Fei Long and Kinshuk Jerath and Miklos Sarvary},
year = {2022},
doi = {10.1287/mksc.2021.1307},
url = {https://doi.org/10.1287/mksc.2021.1307},
researchr = {https://researchr.org/publication/LongJS22},
cites = {0},
citedby = {0},
journal = {Marketing Science},
volume = {41},
number = {1},
pages = {115-138},
}