Analyzing the effect of social support and community factors on customer engagement and its impact on loyalty behaviors toward social commerce websites

Sebastian Molinillo, Rafael Anaya-Sánchez, Francisco J. Liébana-Cabanillas. Analyzing the effect of social support and community factors on customer engagement and its impact on loyalty behaviors toward social commerce websites. Computers in Human Behavior, 108:105980, 2020. [doi]

@article{MolinilloAL20,
  title = {Analyzing the effect of social support and community factors on customer engagement and its impact on loyalty behaviors toward social commerce websites},
  author = {Sebastian Molinillo and Rafael Anaya-Sánchez and Francisco J. Liébana-Cabanillas},
  year = {2020},
  doi = {10.1016/j.chb.2019.04.004},
  url = {https://doi.org/10.1016/j.chb.2019.04.004},
  researchr = {https://researchr.org/publication/MolinilloAL20},
  cites = {0},
  citedby = {0},
  journal = {Computers in Human Behavior},
  volume = {108},
  pages = {105980},
}