Claudia Montero-Liberona, Gianluigi Pimentel Varas, Gregorio Fernández Valdés. Exploring Advertising Literacy Digital Paths: Comparison Between Gender Approaches Among Chilean Students. In Gabriele Meiselwitz, editor, Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing - 12th International Conference, SCSM 2020, Held as Part of the 22nd HCI International Conference, HCII 2020, Copenhagen, Denmark, July 19-24, 2020, Proceedings, Part II. Volume 12195 of Lecture Notes in Computer Science, pages 355-373, Springer, 2020. [doi]
@inproceedings{Montero-Liberona20,
title = {Exploring Advertising Literacy Digital Paths: Comparison Between Gender Approaches Among Chilean Students},
author = {Claudia Montero-Liberona and Gianluigi Pimentel Varas and Gregorio Fernández Valdés},
year = {2020},
doi = {10.1007/978-3-030-49576-3_26},
url = {https://doi.org/10.1007/978-3-030-49576-3_26},
researchr = {https://researchr.org/publication/Montero-Liberona20},
cites = {0},
citedby = {0},
pages = {355-373},
booktitle = {Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing - 12th International Conference, SCSM 2020, Held as Part of the 22nd HCI International Conference, HCII 2020, Copenhagen, Denmark, July 19-24, 2020, Proceedings, Part II},
editor = {Gabriele Meiselwitz},
volume = {12195},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {978-3-030-49576-3},
}