Claudia Montero-Liberona, Gianluigi Pimentel Varas, Gregorio Fernández Valdés. Exploring Advertising Literacy Digital Paths: Comparison Between Gender Approaches Among Chilean Students. In Gabriele Meiselwitz, editor, Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing - 12th International Conference, SCSM 2020, Held as Part of the 22nd HCI International Conference, HCII 2020, Copenhagen, Denmark, July 19-24, 2020, Proceedings, Part II. Volume 12195 of Lecture Notes in Computer Science, pages 355-373, Springer, 2020. [doi]
Abstract is missing.