Dissatisfaction, Disconfirmation, and Distrust: an Empirical Examination of Value Co-Destruction through Negative Electronic Word-of-Mouth (eWOM) - researchr publication

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Kichan Nam, Jeff Baker, Norita B. Ahmad, Jahyun Goo. Dissatisfaction, Disconfirmation, and Distrust: an Empirical Examination of Value Co-Destruction through Negative Electronic Word-of-Mouth (eWOM). Information Systems Frontiers, 22(1):113-130, 2020. [doi]

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