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Between-Page Banner Advertising (BePBA) on the Web: A Solution Where Usability and Advertising Meet

Jantawan Noiwan, Thawatchai Piyawat, Anthony F. Norcio. Between-Page Banner Advertising (BePBA) on the Web: A Solution Where Usability and Advertising Meet. In Wendy A. Lawrence-Fowler, Joachim Hasebrook, editors, Proceedings of WebNet 2001 - World Conference on the WWW and Internet, Orlando, Florida, October 23-27, 2001. pages 919-924, AACE, 2001.

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