Panagiotis Papadopoulos, Nicolas Kourtellis, Evangelos P. Markatos. The Cost of Digital Advertisement: Comparing User and Advertiser Views. In Pierre-Antoine Champin, Fabien L. Gandon, Mounia Lalmas, Panagiotis G. Ipeirotis, editors, Proceedings of the 2018 World Wide Web Conference on World Wide Web, WWW 2018, Lyon, France, April 23-27, 2018. pages 1479-1489, ACM, 2018. [doi]
Abstract is missing.