Robertino Pereira, Felisa M. Córdova, Hernán A. Díaz. Some experiences in Neuromarketing: moving from White papers to Scientific inquiries. In Yubin Liu, Yong Shi 0001, Yong Wang, Daji Ergu, Daniel Berg, James M. Tien, Jianping Li 0001, Yingjie Tian, editors, Proceedings of the 8th International Conference on Information Technology and Quantitative Management, ITQM 2020 & 2021, Developing Global Digital Economy after COVID-19, July 9-11, 2021, Chengdu, China. Volume 199 of Procedia Computer Science, pages 1409-1415, Elsevier, 2021. [doi]
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