Iteration strategies for successful positioning of innovative products into new markets

Gregory P. Pogue, Marco Bravo, Stephanie Tran. Iteration strategies for successful positioning of innovative products into new markets. In 2016 IEEE International Professional Communication Conference, IPCC 2016, Austin, TX, USA, October 2-5, 2016. pages 1-9, IEEE, 2016. [doi]

Abstract

Abstract is missing.