Brad Poulson, Jimmy C. Huang, Sue Newell, Robert D. Galliers. Reversing the Trend of Commoditization: A Case Study of the Strategic Planning and Management of a Call Center. In ICEIS (1). pages 396-402, 2004.
@inproceedings{PoulsonHNG04, title = {Reversing the Trend of Commoditization: A Case Study of the Strategic Planning and Management of a Call Center}, author = {Brad Poulson and Jimmy C. Huang and Sue Newell and Robert D. Galliers}, year = {2004}, tags = {case study, C++}, researchr = {https://researchr.org/publication/PoulsonHNG04}, cites = {0}, citedby = {0}, pages = {396-402}, booktitle = {ICEIS (1)}, }