The Power of 'Like' - Interpreting Usage Behaviors in Company-Hosted Facebook Pages - researchr publication authors

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Essi Pöyry, Petri Parvinen, Tuuli Malmivaara. The Power of 'Like' - Interpreting Usage Behaviors in Company-Hosted Facebook Pages. In 46th Hawaii International Conference on System Sciences, HICSS 2013, Wailea, HI, USA, January 7-10, 2013. pages 2773-2782, IEEE, 2013. [doi]

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