Florian Probst. Predicting Users' Future Level of Communication Activity in Online Social Networks: A First Step towards More Advertising Effectiveness. In Vallabh Sambamurthy, Mohan Tanniru, editors, A Renaissance of Information Technology for Sustainability and Global Competitiveness. 17th Americas Conference on Information Systems, AMCIS 2011, Detroit, Michigan, USA, August 4-8 2011. Association for Information Systems, 2011. [doi]
Abstract is missing.