Rui Qin, Yong Yuan, Fei-Yue Wang, Juanjuan Li. Analyzing the Segmentation Granularity of RTB Advertising Markets: A Computational Experiment Approach. In Xichun Zhang, Maosong Sun, Zhenyu Wang, Xuanjing Huang, editors, Social Media Processing - 4th National Conference, SMP 2015, Guangzhou, China, November 16-17, 2015, Proceedings. Volume 568 of Communications in Computer and Information Science, pages 217-224, Springer, 2015. [doi]
Abstract is missing.